The Authority
This isn't theory. This is lived reality.
Annette Friar is a neurodivergent aromatherapist and the founder of Burnt Orchid Organics. She's a member of the Aromatherapy Trade Council and the Complementary Medical Association.
She's also a cancer survivor.
During treatment, she navigated chemotherapy bays filled with fluorescent light and the constant sound of infusion pumps. She sat alone in radiotherapy suites. She had drains at home with rotating practitioners who were never told she processes the world differently. She experienced firsthand what it means to be neurodivergent in a healthcare system designed for neurotypical bodies.
She built the SOFT™ Framework from that experience — not from a textbook. She developed sensory-safe aromatherapy products because she needed them herself. And she's launching Sensory Justice because the system needs to change, not the patient.
Lived experience isn't anecdote. It's evidence.
Social Media
The campaign, on your feed
Short videos, real stories, and the asks that matter. Follow along, share what lands, and help push sensory-safe healthcare into every ward and waiting room.
TikTok links land here as that account goes live.